Modern award-winning shopping mall exterior with data analytics overlay

Physical Venue Analytics for Shopping Malls and Retail Media

Turn venue traffic into measurable performance, better decisions, and trusted media value.

By transforming existing camera infrastructure into reliable analytics, Digeiz helps operators, media teams, retailers, and brands measure visitor flows, shopper journeys, and campaign performance across large physical venues.

From asset value to tenant dialogue, from screen reach to in-store campaign ROI, Digeiz turns venue traffic into analytics teams can actually use.

No facial recognition
Local processing
Aggregated outputs
CESP-certified audience measurement
35+
Malls deployed
500M+
Annual visitors analyzed
5,000+
Cameras analyzed live
10+
Countries covered
CESP-audited

Value Proposition

One platform. Three ways to create value from venue traffic.

Digeiz helps physical venues do more than measure attendance. The platform turns traffic, journeys, and audience exposure into operational insight, commercial proof, and measurable media value.

01

Understand venue performance

Measure traffic, flows, dwell time, and destination behavior across entrances, zones, stores, and media locations.

02

Support higher-quality commercial decisions

Give asset, leasing, and centre teams objective data for tenant discussions, location evaluation.

03

Build measurable retail media value

Qualify audiences, measure exposure, track campaign impact, and help media teams, retailers, and brands prove performance.

From the same data foundation, across the same venue environment.

Who uses Digeiz

Used by the teams who run, commercialize, and activate the venue

Digeiz provides a shared analytics foundation for venue operators, media teams, and commercial partners — with different KPIs, different decisions, and common proof.

Asset & Leasing

Understand zone value, storefront traffic, capture potential, and destination strength.

Typical uses

  • Compare store performance
  • Support leasing decisions
  • Evaluate location value

Example metrics

  • Storefront traffic
  • Store visits
  • Capture rate
  • Zone performance

Centre Operations

Monitor weekly traffic dynamics, identify weak areas, and support tenant dialogue with simple operational views.

Typical uses

  • Weekly tenant discussions
  • Entrance-to-destination analysis
  • Top / bottom store monitoring

Example metrics

  • Daily / weekly traffic
  • Entrance flows
  • Top destinations
  • Weak corridors

Retail Media Teams

Qualify audiences, price campaigns, manage inventory, and prove campaign performance across screens and activations.

Typical uses

  • Media planning
  • Campaign reporting
  • Screen / zone comparison
  • Audience packaging

Example metrics

  • Reach
  • Repeat exposure
  • Audience segmentation
  • Destination lift

Retailers & Brand Partners

Measure how advertising influences shopper behavior, store visits, engagement, and business outcomes inside the venue.

Typical uses

  • Prove in-store campaign ROI
  • Compare exposed vs non-exposed audiences
  • Optimize store activation and media spend

Example metrics

  • Campaign reach
  • Exposure quality
  • Store visit uplift
  • Path to purchase indicators

What you measure

Concrete analytics that lead to real decisions

Digeiz turns venue traffic into structured analytics teams can use across operations, commercial discussions, and retail media performance.

What you measure

Traffic & flows

Entries / exitsZone trafficCirculation patterns

Journeys & behavior

Cross-visitsDwell timeDestination flows

Audience & media

Audience & repeatExposure by screen or zoneCampaign performance

What it helps decide

For leasing

Support a tenant discussion with storefront traffic and capture data.

For centre operations

Identify which zones need attention based on footfall and dwell time.

For media teams

Build a measurable campaign offer using audience, reach, and destination data.

For retailers / brands

Understand whether exposure drives store visits, engagement, and stronger campaign outcomes.

Deployment model

Built for real-world deployments — and designed to limit exposure

Digeiz connects to existing camera infrastructure, processes video locally, and delivers aggregated analytics through dashboards and APIs. The platform is designed to create operational and commercial insight without turning the system into an identity tool.

Works with existing infrastructure

Connects to cameras and VMS without replacing the video stack.

Local processing, aggregated delivery

Video is processed on site; analytics outputs are made available through dashboards and APIs.

Built for analytics, not identification

No facial recognition. The goal is venue intelligence, not identity recognition.

Explore platform and security
Shopping mall overhead view showing visitor flow patterns

Processing pipeline

Cameras / VMS
On-site processing
Analytics generation
Cloud platform
Dashboards / APIs

A simple model, built for real-world deployments

Digeiz connects to existing camera infrastructure, processes video locally, generates analytics, and makes aggregated insights available through dashboards and APIs.

See how it works in detail

Selected deployments

Already deployed across leading shopping malls in Europe

Digeiz is already deployed in major shopping centers and large venue environments across Europe.

Westfield Forum des Halles

Westfield Forum des Halles

Paris, France

+60M
Annual footfall
Westfield London

Westfield London

London, United Kingdom

+26M
Annual footfall
Bullring & Grand Central

Bullring & Grand Central

Birmingham, United Kingdom

+30M
Annual footfall

Turn venue traffic into measurable commercial value

Give asset, leasing, media, operations, retailers, and brand partners the analytics they need to understand performance, support better decisions, and prove campaign value.